Quotes on Social Media and New Marketing
I came across the following quotes on
- “Think like a publisher, not a marketer.” - David Meerman Scott
- “Social media offers new opportunities to activate…brand enthusiasm.” - Stacy DeBroff, founder and CEO of Mom Central
- A website “should be a holistic experience channel.” - Darren Guarnaccia, vice president of product marketing for Sitecore
- “If content is king, then conversion is queen.” - John Munsell, CEO of Bizzuka
- “[The youth] can steer you in the right direction.” - Freddie Laker, director of digital strategy for Sapient
- “Blog policy at Microsoft is just two words: Blog Smart.” - Lawrence Liu, director of platform strategy for Telligent
- “New marketing is about the relationships, not the medium.” - Ben Grossman, founder and chief strategist for BiGMarK
- “In the absence of communication among your customers, advertising rules.” - Don Peppers, founding partner of Peppers & Rogers Group and 1to1 Media
- “By creating compelling content, you can become a celebrity.” - Paul Gillin
- “Most [PR] agencies are a waste of time and you should fire them…I will never have a separate budget for new marketing.” - Alan Scott, chief marketing officer for Dow Jones
- “Email marketing [with nothing else] will lead you down a really bad road.” - Chip Terry, vice president and general manager for Zoominfo
What are you favourite quotes about new marketing and social media?
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Comments
Yeah, that is indeed one for the records. I wonder when someone will come up with a prince and princess quote 
Good luck with Google Reader! Boy do I know how that can get out of control…
Thanks for the shout-out, Gino!
Switching subjects, I see you have a “translate blog” widget… how’s that working out? Have you monitored click-through rates and loyalty?
You’re welcome Ari.
I have actually monitored click through, and German and French have been the most used so far. Surprisingly not much Portuguese albeit I’m getting traffic and enquiries from there; perhaps they’re better than the rest of Europe in reading good old English
Hey Gino
I like “If content is king, then conversion is queen.” from your list. I havent come across any that stood out - in fact, I have to make a point and finish my unread items on Google Reader.