I’m a Digital Nomad, Are You?

Posted by Gino Cosme

August 19, 2008

In July Steve Rubel wrote about the rise of the Digital Nomad, independent and corporate workers - myself included - who work from wherever they want, be it an airport, hotel, plane or coffee shop, thanks to digital- and web-based services, mostly laptops, mobile phones and wi-fi.

Mike Gunderoy, Chris Brogan, Hugh Macleod and John Jantsch each report on Dell’s launch of Digital Nomads, a community-focused website that aims to help its users discover and share ideas, tips, tricks and best practices while promoting their new range of Latitude laptop models aimed at this emerging working class.

Is this clever marketing on Dell’s part? Very, especially with Dell predicting that digital nomads will drive the sale of laptops to over one billion in the next five years. But the real marketing genius is Dell again demonstrating their commitment to reinvent their business with value-based web platforms that put a strong focus on community and collaboration.

If you’re still wondering what a digital nomad is, this video should help explain the concept.