From Traditional Advertising to Social Media Marketing

Posted by Gino Cosme

February 8, 2009

While researching some upcoming trips to Europe, I came across a work of art by Scholz & Friends (via). They’ve put together a great video that explains the shift that marketers and advertising agencies have been and are facing thanks to social media marketing. If anything else, they do a good job of explaining advertising vs. social media in a way I like best - simple, easy-to-understand and less all the techno-jargon. The amazing visuals and animation also do wonders.

More people should see this!