Inspiration
12 Personal Development Blogs You Should Be Reading
At some point of everyone’s life we look for that extra bit of inspiration, guidance and advice to help guide us to achieving our goals, staying positive, and maximising our efficiency.
I’ve listed below - in no particular order - some of my favourite sites, which I hope you find useful.
Dumb Little Man: Jay White is far from [...]
50 Life Lessons
I was recently emailed a thoughtful list of 50 of the most important life lessons compiled by Regina Brett, a 50-year-old (not 90, as many people think) columnist from Ohio, USA. This list has gone on to be the “single most popular column ever written by Regina.”
I want to share this list with you and hope [...]
Want to be remarkable with clients? Get to your starting point…
Chase Jarvis says it best when he says “…now it’s when the client says she’s happy that I really start to work hard. That’s the starting point.” And you know what, he’s so right! Want to know why?
Anyone with an ounce of experience, dedication and passion can succeed in executing a vision or plan for [...]
From Traditional Advertising to Social Media Marketing
While researching some upcoming trips to Europe, I came across a work of art by Scholz & Friends (via). They’ve put together a great video that explains the shift that marketers and advertising agencies have been and are facing thanks to social media marketing. If anything else, they do a good job of explaining advertising [...]
Quotes on Social Media and New Marketing
I came across the following quotes on Ari Herzog’s blog and thought I’d share some of them with you. There’s some great insight and advice here…
“Think like a publisher, not a marketer.” - David Meerman Scott
“Social media offers new opportunities to activate…brand enthusiasm.” - Stacy DeBroff, founder and CEO of Mom Central
A website “should be [...]
It’s Time To Get Physical
I can feel the lactic acid and aches in my muscles already. I can hear my personal trainer pushing me to do the seemingly impossible. I can taste the sweet taste of victory on my lips. I can see my six-pack unfolding before me. Yes, I have decided to join the gym, again. Not any [...]
Must-Read Book List
There are books that you read or collect in your library. And then there are books that you have read and could not live without. I recently asked my followers on Twitter “If you had to choose one book - just one - and throw away the rest, which would it be?”
My favourite replies [...]
Will Obama Rise to Amnesty International’s Challenge?
Across the globe there are high expectations of what President Barack Obama can do to counter terrorism now that he has taken office. One reason for this is his new strategy to fight global terrorism, which he outlined during his campaign:
“When I am President, we will wage the war that has to be won, [...]
Barack Obama’s Inaugural Address
Together with millions of people across the globe I watched Barack Obama being sworn in as the forty-fourth president of the United States of America. The highlight was his historic inaugural address. The New York Times has published a transcript of Barack Obama’s inaugural address. This is how it starts off:
My fellow citizens:
I stand here [...]
Six Easy Ways to Stay Focused and Get Things Done
Thanks to numerous factors and distractions it’s pretty difficult for anyone to stay focused, especially when it comes to keeping ones working momentum going. There are a couple of things that I try to do as much as possible, which I’ve found does help; here’s hoping the list helps you too!
Plan your day and make [...]
Heineken Gets Men Screaming Like Little Babies
It’s (almost) every man’s dream to have one of these. If you’re a beer-drinking fanatic, this fantastic ad by Heineken is for you!
(thanks Andrea!)
Three Apple Ads of the 20th Century You Just Gotta Watch
I love Apple. Not because I’m a geek or a bouncing-off-the-walls creative but because one look at any Macintosh and you just want to touch it. Their ads, old and new, are equally as powerful as their products.
Most of us are familiar with the more modern ‘Get a Mac’ adverts, however Apple’s history showcases a [...]
Americans, Please Don’t Vote
This engaging PSA (public service announcement) as created to encourage the American youth to register to vote in the American election, currently underway. Brilliant!
Quite frankly, this is something that needs to be created for our own country.
A Lesson on Word of Mouth (Viral) Marketing
Sometimes when you want to come up with the next best online campaign, you need to study those websites that get the fine balance between knowing your target market (customer) and building a successful brand.
Here’s some to get you started.
Jamie Oliver’s Ministry of Food
Barack Obama’s website
MySpace layouts website Whateverlife.com
Puma’s Mongolian Shoe BBQ
Philips Bodygroom’s series of websites
Coca Cola Zero’s [...]
David Ogilvy & The Truth About Advertising
In a revolutionary video, the late “The Father of Advertising David Ogilvy calls for a shift in the role advertising plays; how direct response advertising is far more powerful than “general” advertising. His brilliance translates to how social media and online marketing - in fact, all communication activities - should be about bottom line results.
