Experience
For much of my career I has worked in the online communications and marketing industry. My background covers a diverse mix of client and agency experience including account & project management, strategy development, web copywriting, social media marketing, online & viral marketing and customer relationship management.
My agency experience includes heading search marketing at Quirk, a leading eMarketing agency responsible for various projects spanning over three continents, working for Stonewall, one of Africa’s top digital creative agencies as their online marketing strategist on various projects with some of South Africa’s top corporate brands (including FNB, JSE, SA Tourism, Miller, and 5FM), and heading client services for Cerebra, taking the lead on business development and social media strategy for the Converse, IS Labs, and Absa accounts. I have also consulted with a leading technology agency on their digital business strategy.
As head of online communications for Siemens in southern Africa, I was responsible for the governance & project management of all internal and external online communications, defined and developed the company’s regional strategic online concepts, and implemented and adapted the global corporate online communication programs, policies and guidelines. Also, out of over 180 countries, I was one of four of the corporate giant’s global players who played a key part in Siemens’ new Web appearance pilot project.
