A Lesson on Word of Mouth (Viral) Marketing

Posted by Gino Cosme

November 4, 2008

Sometimes when you want to come up with the next best online campaign, you need to study those websites that get the fine balance between knowing your target market (customer) and building a successful brand.

Here’s some to get you started.

Jamie Oliver’s Ministry of Food
Barack Obama’s website
MySpace layouts website Whateverlife.com
Puma’s Mongolian Shoe BBQ
Philips Bodygroom’s series of websites
Coca Cola Zero’s microsite

Who else would you add to this list?

Inspiration, Marketing & Advertising

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About Gino Cosme

Gino Cosme runs Cosmedia, an international online and social media strategy consultancy, headquartered in South Africa, that works with a selection of multinational corporate clients who too passionately believe that online success is defined by strategy. Enquire about hiring us today.

Work aside, he's an explorer of life, the longest and most memorable journey we'll ever get to experience. His leisure pursuits include traveling, restaurant hopping, looking after Becks and sharing his life with his better half, family and friends.

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