Archive for February, 2009
Looking Good Sure Comes At A Price
So, if joining a ridiculously expensive gym and signing up with a personal trainer wasn’t enough - who, I’m convinced, is part of some evil clan - I’ve now been put on all sorts of supplements. One to make my recovery faster, one to make me grow big and strong, one to load after a [...]
Interesting Online & Social Media Statistics
There are over 82 million people in the US contrinuted to user generated content during 2008, and according to numbers released by eMarketer this number is expected to grow to nearly 115 million by 2013! via
Facebook has more than 175 million active users with the fastest growing demographic is those 30 years old and older. [...]
Highlights & Pictures From My Trip to Cape Town
Aside from the beauty, memories and great opportunities, Cape Town, South Africa is a business - and leisure-man’s paradise. Where else in Africa do you find world-class hotels with natural beauty, first-class cuisine with local (albeit slow) hospitality, and exciting business opportunities with open-minded local culture. Cape Town being my hometown also helps.
I thought I’d [...]
Rockstars Facebook & Twitter Dominate Top Social Networking Sites
A study by Compete.com (via) shows Facebook as the most visited social network, with nearly 1.2 billion visits in January 2009! That’s a 256% increase over twelve months. The biggest mover was Twitter; with nearly 55 million vists, the site has grown by 1,227% in 12 months and now ranks as the third most popular [...]
From Traditional Advertising to Social Media Marketing
While researching some upcoming trips to Europe, I came across a work of art by Scholz & Friends (via). They’ve put together a great video that explains the shift that marketers and advertising agencies have been and are facing thanks to social media marketing. If anything else, they do a good job of explaining advertising [...]
The Story of Adam and Eve, with a Twist
An hilarious look at Adam And Eve. Imagine…
Quotes on Social Media and New Marketing
I came across the following quotes on Ari Herzog’s blog and thought I’d share some of them with you. There’s some great insight and advice here…
“Think like a publisher, not a marketer.” - David Meerman Scott
“Social media offers new opportunities to activate…brand enthusiasm.” - Stacy DeBroff, founder and CEO of Mom Central
A website “should be [...]
It’s Time To Get Physical
I can feel the lactic acid and aches in my muscles already. I can hear my personal trainer pushing me to do the seemingly impossible. I can taste the sweet taste of victory on my lips. I can see my six-pack unfolding before me. Yes, I have decided to join the gym, again. Not any [...]
Business-to-Business Social Media
Can social media be used for business-to-business (B2B) brands? The answer is a “Yes!”.
The reason why I think social media is not (yet) a mainstream activity for business-to-business marketers is because the outcomes that most b2b marketers look to deliver on are more suited towards “traditional” online and offline marketing techniques, such as PPC advertising, [...]
Must-Read Book List
There are books that you read or collect in your library. And then there are books that you have read and could not live without. I recently asked my followers on Twitter “If you had to choose one book - just one - and throw away the rest, which would it be?”
My favourite replies [...]
