Archive for December, 2008
Sites to Get You Through This Holiday Season
I’m taking a break from the digital space until mid-January. Part of the sabbatical is heading off to Zanzibar’s hottest beach resort to do some sun and ocean worshiping while practicing my Hakuna Matata skills.r
2009 starts off on a very busy note with a jam-packed consulting schedule, some Cape Town trips in January till March [...]
Three Apple Ads of the 20th Century You Just Gotta Watch
I love Apple. Not because I’m a geek or a bouncing-off-the-walls creative but because one look at any Macintosh and you just want to touch it. Their ads, old and new, are equally as powerful as their products.
Most of us are familiar with the more modern ‘Get a Mac’ adverts, however Apple’s history showcases a [...]
Caua Raymond Auctions Off His Chewed Trident
Trident in Brazil launched an auction whereby folk could bid on a still flavourful piece of Trident gum chewed by Brazilian actor Caua Raymond for 15 minutes, the proceeds of which would go to charity. The winning bidder would also get to accompany Caua to the handover ceremony. The video below (it’s in Portuguese, like me) shows [...]
A Question about Social Media…
Is social media marketing about giving a brand a voice and starting a conversation for the purposes of swindling people to buy a product? Or is it about creating a utility they can’t live without?
